Open Dojo Days
Together with the Swiss Judo and Ju-Jitsu Association, we have been supporting the «Open Dojo Days» campaign since its launch and are now realizing its third, further developed edition. More than 75 dojos across Switzerland enable several thousand participants to experience this sport up close. We are responsible for all touchpoints and campaign mechanics. This includes the communication concept, the design of the key visuals, the creative direction of photography and film, the production of all print and digital materials and, together with our partners, the continuous development, implementation and evaluation of the advertising campaign.